Acme Corp implemented a comprehensive diversity and inclusion program three years ago with the goal of building a more inclusive culture where all employees feel respected and empowered. To measure the success of the program, Acme Corp utilized both quantitative and qualitative metrics.
Quantitatively, Acme Corp tracked key demographic data on its workforce. Prior to launching the program, only 23% of Acme’s employees were from underrepresented groups. This included only 13% women and 10% racial or ethnic minorities. Acme defined success as increasing representation of underrepresented groups to better reflect the demographics of its customer base and the communities where it operates. Each year, Acme analyzed its hiring, promotion and retention rates by gender and race/ethnicity. After three years, Acme saw the representation of underrepresented groups increase to 34% overall. Women now made up 21% of employees and racial/ethnic minorities accounted for 13%. While still room for improvement, Acme considered this a successful quantitative outcome from its diversity and inclusion efforts.
Qualitatively, Acme surveyed its employees annually and conducted focus groups to understand changes to the company culture and perceptions of inclusion. The surveys asked about employee comfort reporting incidents, how included and respected employees felt, and whether they believedAcme promoted diversity in a genuine way. Before launching the program, only 65% of employees agreed the culture was inclusive and made people feel respected. That number rose to 78% after the first year and stood at 85% after three years. The focus groups also provided valuable feedback each year on what was working well and what still needed improvement according to different employee demographic groups.
To understand the root causes driving these qualitative and quantitative changes, Acme analyzed specific aspects of its diversity and inclusion program:
Training – Acme required all employees to complete annual interactive training modules focusing on topics like unconscious bias, microaggressions, LGBTQ inclusion and allyship. Training evaluations showed understanding of these topics increased significantly year-over-year.
Accountability – Acme held all leaders accountable for achieving diversity goals through their performance reviews. It instituted policies against discrimination and harassment with clear reporting protocols and consequences for violating the policies. This sent a strong message that inclusion was a priority.
Visibility – Acme showcased underrepresented employee networks and stories on its internal channels. It also regularly shared quantitative diversity data and program updates with all employees to increase transparency. This helped underrepresented groups feel more visible in the company.
Recruiting – Acme worked with diverse professional organizations and targeted its job postings in communities of color to expand its hiring pools. It also implemented structured interview training for all hiring managers focused on mitigating bias. As a result, its hiring rates of underrepresented groups increased each year.
Mentoring – Acme launched formal mentoring programs pairing underrepresented employees with senior leaders. There was also sponsorship training to help advocates support high potential diverse talent. These programs aided in retention and advancement of underrepresented groups.
Resource Groups – Acme established and actively supported various employee resource groups like its Women’s Network, LatinX Affinity Group and Veterans Organization. This provided community and advocacy for diverse employees. Members saw these groups as invaluable for networking, development and inclusion.
Overall, Acme considered its diversity and inclusion program an unqualified success based on substantially improved quantitative representation goals as well as strongly positive qualitative perceptions of its culture from employee surveys and focus groups after three years. While Acme recognizes the work is never fully done, the comprehensive measurement of multiple diversity metrics demonstrated clear value from its efforts. Acme will continue building on progress to ensure all employees feel respected, included and able to achieve their full potential regardless of gender, race, ethnicity or other attributes.