Nike’s Capstone program provides high school students with an opportunity to develop important hard and soft skills that will serve them well both in future educational pursuits and career paths. Through this program, students work in teams on a real-world project proposed by Nike to help solve a business challenge. This hands-on experience allows students to gain valuable project management, collaboration, communication, and problem-solving abilities.
Some of the key skills students are able to hone through the Capstone program experience include:
Project Management Skills – Students learn what it takes to successfully plan and execute a complex project from start to finish. They have to define project goals and scope, develop a work plan with timelines and assign responsibilities, track progress, and ensure the project is delivered on schedule and meets requirements. This teaches skills like priority setting, resource allocation, and adapting to changes that are critical for any career.
Collaboration Skills – As members of multidisciplinary teams, students learn effective collaboration techniques for working together toward a common goal. They practice clear communication, active listening, consensus building, handling conflicts constructively, and tapping the diverse strengths each person brings. Participating in team-based problem solving readies students for the many collaborative work environments they will likely face.
Communication Skills – Both oral and written communication skills are sharpened through delivering project presentations and documentation. Students practice organizing information logically, adapting messages for different audiences like clients or stakeholders, and using various media like slides, reports and demonstrations. Delivering persuasive recommendations enhances presentation and public speaking confidence.
Problem Solving Skills – The real-world business challenges provided by Nike require innovative thinking. Students have to analyze complex problems from multiple angles, brainstorm creative solutions, conduct research, test ideas, and iterate based on outcomes. This strengthens critical thinking, research proficiencies, and the ability to tackle open-ended problems—skills integral to any career path.
Design Thinking Skills – Many Capstone projects involve designing new product concepts, prototypes or user experiences. This immerses students in the full iterative design process of empathizing with user needs, defining the problem, ideating solutions, prototyping, testing, and refining based on feedback. Students not only strengthen creative design skills but also learn human-centered approaches through practicing design thinking methodologies.
Research Skills – To thoroughly understand business challenges and solution spaces, students extensively research topics through literature reviews and primary data gathering like surveys, interviews and contextual inquiries. This improves their abilities to efficiently gather, assess validity of, synthesize and apply information from diverse sources—all key attributes of any research-driven career.
Time Management Skills – With tight deadlines and competing priorities across classes, activities and personal lives, students experience the importance of self-discipline, prioritization, planning and organizational abilities needed to effectively manage workload and schedules. The program cultivates time management proficiencies central to work-life balance.
Leadership Skills – While working as a team, students alternate facilitating meetings, motivating others, resolving conflicts, delegating responsibilities, setting examples and driving projects forward under constraints and ambiguity. Even those who may not be formal group leaders gain exposure to developing leadership presence and guiding successful team efforts.
Perseverance – Taking on open-ended challenges that may encounter setbacks along the way builds students’ perseverance, willingness to learn from mistakes/failures, and determination to find solutions—all qualities needed to progress in uncharted problem spaces. The hands-on work gives students confidence to push through obstacles and iterative approaches to continuous improvement.
The diverse hard and soft skills strengthened through participating in Nike’s high-impact Capstone program provide a strong foundation for whatever future studies or careers students may pursue. The real-world, collaborative project experience equips students to become flexible, resourceful problem solvers ready to excel in dynamic, fast-paced work environments of the future.